As you probably know by now link building is the only way to
get FREE website traffic from Google. They told everyone that Page Rank is how
you get to the top of their search engines and link building is the way to do
it. Links to your site will boost your page rank if the links coming in
are of value, see Page Rank For Traffic.
Basically you want links from websites that have a high page rank and if your
link trading or links swapping you want high page rank and only from sites that
are related to yours.
Example: website 1 sells flower pots trade a link with website
2 who sells flowers)
There are many different ways of building links and some are
good and bad, let's discuss,
Bad link building strategies
Using software: This can be
good or bad because if the software you bought is out of date then some of
the directories may not exist anymore. Also some of the directories maybe
blacklisted by Google and are penalized which in turn will hurt your
rankings. Another point is some software blast out links by the hundreds
which will look unnatural too Google and they will expect that you have a
software that is spamming websites and they will penalize you for it. Most
directories use CAPTCHA to make sure you're a real human and not software
and will not let you list with them unless you do it manually or semi manually.
One of the best FREE way I do semi manual submissions this is through a
website called onewaylinks.com. They have literally hundreds of
both free and paid directories; I use just the free ones.
I'm not saying ALL software is bad because I have seen some that work nice but they are way too expensive for someone just starting out. Here is a more reasonable suggestion called Internet Business Promoter (IBP) that will help submit to relevant and up-to-date directories taking into account the CAPTCHA and the submission quantity. It also has aTop 10 Ranking in Google Guarantee or you money back.
Link swapping: If your link swapping with just any website this can hurt your link building strategies because Google looks at the quality of the links to you and analyzes just how relevant it is to your site so if your selling flowers you don't want to trade with a tractor tire website.
Good link building strategies
Manually submitting to oneway link directories is a slow process but at least you know what the page rank of the directory is and the proper category to get a link from. Also you control how many you do each day so you not spamming hundreds of directories at the same time.
Using Internet Business Promoter (IBP) as mentioned above. It is the only link building software on the market today that has the capabilities it does and the money back guarantee.
Link swap only with site that are of the same theme as your site and make sure they have a high page rank. Also a few notes when you are requesting
a link
ALWAYS have a link already put on
your own site BEFORE you
ask for a link in return and give the location of the link. It's
harder for them to say
no if you can provide the URL of where their link is.
ALWAYS give them the exact link
text to use, even going so
far as to put it in HTML so they can just cut/paste it onto their
page. Linking HTML Looks like this <a href="url">Link text</a>
When someone request a link swap from
you always ask them to add your link first and send you the link to
where it can be found, there are allot of scammers out there looking for
just a one way link from your website. They will even go so far as to
swap links then a week later remove your link for their site making your
link a oneway link.
See our updated list of both paid a free website directories with page rank this will help you get started.